Effective Date: 18 February 2026
Your Privacy and Jemma Weidinger (ABN 76 857 156 865) (collectively and individually referred to as “Children’s Eczema Care”, “we”, “us” or “our”).
WHO WE ARE AND HOW YOU CAN CONTACT US
We are Children’s Eczema Care and we are based in Western Australia, Australia. We are committed to protecting your privacy and respecting and upholding your rights when you use this Site. This Privacy Policy applies to the products and/or services we provide on our Site, https://www.childrenseczemacare.com.au/ (“Children’s Eczema Care”) and our social media channels, and explains how we collect, hold, use and disclose data and comply with the requirements of the Privacy Act 1988 (Cth) and constitutes part of our Website Terms & Conditions. This Privacy Policy does not cover information that you submit on other websites, even if we communicate with you on those sites. For example, if you post something on Instagram, Facebook, Pinterest, X, or YouTube, that information is governed by the privacy policies on those websites, and is not governed by this Privacy Policy.
You can contact us for privacy-related questions by contacting us at support@childrenseczemacare.com.au.
We will only use your personal information in compliance with Australian Privacy Laws (Privacy Act (1988 (Cth)), Australian Privacy Principles and to the extent applicable, with the EU General Data Protection Regulation (GDPR) and any replacement legislation or regulation or guidelines and standards governing the use, storage or transmission of personal data.
OUR ROLE IN YOUR PRIVACY
If you are a customer, subscriber or just a visitor on our Site, this Privacy Policy will apply to you.
OUR RESPONSIBILITIES
As we are the providers of the products and services on this Site, we determine how and why your data is processed. We do not sell or rent your details to any third parties. We are committed to protecting your privacy and we want you to know exactly what information is collected and how we use it.
YOUR RESPONSIBILITIES
Please read this Privacy Policy and our Website Terms & Conditions. If you provide us with any data relating to a third party, you confirm that you have the right to authorise us to process that data on your behalf in accordance with this Privacy Policy.
WHEN AND HOW WE COLLECT DATA
From the moment you visit our Site, we are collecting data, sometimes you might provide this data by completing a form or setting up an account, otherwise we might collect the data automatically. We may also collect data when:
TYPES OF DATA WE MAY COLLECT
USE AND DISCLOSURE OF YOUR DATA
Under data laws, we are only allowed to use your data for specific reasons and where we have the legal basis to do so.
We will use your data for the purposes it was collected and related purposes which include:
We may disclose your data for the purposes it was collected and also:
ADVANCED ANALYTICS, BEHAVIOURAL TRACKING AND AI-ASSISTED INSIGHTS
Advanced Analytics and Behavioural Tracking
We use advanced analytics, tracking technologies and event-based measurement tools to better understand how users interact with our Site. This may include tracking pages visited, navigation paths, time spent on pages, interaction with content, form engagement, conversion events and other behavioural indicators.
These tools help us analyse trends, identify friction points, improve website performance, user experience, content effectiveness and conversion outcomes.
AI-Assisted Analysis
We may use automated tools and artificial intelligence-assisted systems to analyse aggregated website interaction data and form responses for the purpose of identifying patterns, trends and insights that inform improvements to our Site, services and sales processes.
Where form data is analysed using such tools, personal identifiers such as names, email addresses and phone numbers are not extracted for analytical purposes. Insights generated are used at an aggregated or de-identified level wherever reasonably practicable.
No Solely Automated Decisions
We do not use automated processing or AI-assisted analysis to make decisions that produce legal or similarly significant effects on individuals without appropriate safeguards or human oversight.
DE-IDENTIFIED AND AGGREGATED DATA
De-Identified and Aggregated Data
Where reasonably practicable, we de-identify or aggregate personal information before using it for analytics, reporting, research or optimisation purposes. De-identified or aggregated data is used to generate insights about user behaviour, website performance and service improvement and does not reasonably identify individuals. We take reasonable steps to minimise the risk of re-identification when handling de-identified data.
DOXXING AND DATA MISUSE Not essential unless your business allows users to post or share personal information (e.g., social media platforms, public-facing comments, or directories). If you’re a typical service provider without user-generated content, you likely don’t need this clause.
The unauthorised publishing or sharing of personal data online (commonly referred to as “doxxing”) is strictly prohibited. We take all necessary steps to protect personal data, and any misuse of data may result in legal action, including criminal charges, under Australian privacy law.
We use Google Analytics functions. You can find out how your data is collected here and there are instructions here on how to opt-out of Google Analytics data tracking.
Our use of Google Analytics may include but is not limited to display advertising and remarketing. You may see our adverts across the internet, this is due to the use of tracking technologies (cookies) to optimise and serve our adverts based on past visits to our Site. When you log onto our Site, we, with the help of Google Analytics, use your browsing behaviour to connect this with other data that you previously provided to us in accordance with this privacy policy.
CHOOSING NOT TO PROVIDE PERSONAL DATA
You can choose not to provide us with any personal data. However, if you do this, we will not be able to provide you with any products or services, however, you can continue to use our Site and browse the pages of our Site.
TURNING OFF COOKIES
Our Site uses cookies and similar technologies to provide certain functionality to our Site. You can turn off cookies by activating the setting in your browser that allows you to do this. You can also delete cookies through your browser settings. If you do decide to turn off cookies, you can continue to use the Site, however, certain services may not work as effectively.
MARKETING
We will always let you know before we collect any data from you what the intended use is and if we intend to use it for marketing and if third parties are involved we will obtain your consent (which you can withdraw at any time). You can change your mind about marketing material by opting out by:
SMS Marketing and Notifications
By providing your phone number and opting in to SMS marketing, you agree to receive text messages from us regarding your purchases, promotions, and updates. Message and data rates may apply. You can opt out at any time by following the instructions provided in the messages.
How We Use Your Information for SMS
When you provide your phone number, we collect and store this information for purposes such as sending order updates, promotional offers, and marketing messages. We do not share your phone number with third parties except as required to process your requests or when required by law.
Opt-Out and Data Removal
You can opt out of SMS marketing at any time by replying ‘STOP’ to any of our text messages. Once opted out, you will no longer receive SMS marketing from us, but you may still receive essential transactional messages regarding your orders.
OUR RIGHTS
You can exercise your rights at any time by contacting us via email at support@childrenseczemacare.com.au.
ACCESSING INFORMATION, WE HOLD ABOUT YOU
We will provide you with the information within 30 days of your request, unless doing so would adversely affect the rights and freedoms of others (e.g. another person’s confidentiality or intellectual property rights). We will tell you if we can’t comply with your request and why.
INACCURATE INFORMATION
You can contact us to ask us to correct any information we hold about you that you believe is inaccurate.
THE RIGHT TO BE FORGOTTEN
You have the right to request for your data to be erased. This means we have to delete all information that we hold about you, except to the extent of any information we are required to hold due to our legal obligations.
MAKING A COMPLAINT
Under Australian privacy laws, individuals may take legal action for serious invasions of privacy, including intrusion upon seclusion or misuse of private information. If you believe your privacy has been intentionally or recklessly breached, and the invasion is serious, you have the right to seek compensation or other remedies through the courts.
SECURITY OF THE DATA WE COLLECT
We realise that our customers trust us to protect their data and whilst we cannot guarantee the security of any information you transmit to us, or receive from us, we take that task seriously and maintain reasonable and appropriate physical, electronic and procedural safeguards to help protect your data. This includes the following:
WHERE WE STORE DATA
We use service providers located in Australia. As a result, personal information may be stored or processed inside Australia, including in jurisdictions where our service providers operate data centres.
HOW LONG WE STORE DATA FOR
We will retain your data for as long as it is reasonably necessary for the purposes for which it was collected, and as required by Australian law. The specific retention period will depend on your interactions with us. Once we no longer require your information for the stated purposes, we will securely delete it or anonymise any data that is no longer necessary, in accordance with applicable Australian privacy regulations.
THIRD PARTIES WHO ACCESS YOUR DATA
We share data with third parties in the following circumstances:
ANALYTICS, TRACKING AND AI SERVICE PROVIDERS
Analytics and AI Service Providers
We use third-party service providers to assist with analytics, tracking, reporting and AI-assisted insights. These providers may process data on our behalf strictly in accordance with our instructions and applicable data protection obligations.
We take reasonable steps to ensure that third-party providers engaged for analytics or AI-assisted processing do not use personal information for their own independent purposes and are subject to appropriate confidentiality and data protection arrangements.
AGE OF CONSENT
By using this site, you warrant that you are at least the age of majority in your State or Territory of residence. Our Site should not be used by anyone under the age of majority, and we do not knowingly collect data from anyone under the age of majority.
COOKIES AND HOW TO BLOCK THEM
Our Site uses cookies and similar technologies to provide certain functionality to our Site. “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. Cookies can also be used to analyse traffic and for advertising and marketing purposes. They do not harm your systems and the HELP function in your browser will tell you how to restrict or block the cookies.
You can turn off cookies by activating the setting in your browser that allows you to do this. You can also delete cookies through your browser settings. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org. If you use browser settings to block all cookies, you may not be able to access all or parts of our Site.
Some tracking technologies may be used to measure user engagement, optimise content and assess the effectiveness of marketing and website functionality. You can manage or disable certain tracking technologies through your browser or device settings, noting that this may affect Site functionality.
WEB BEACONS
We may use web beacons (or clear gifs) on our website and in our emails. So basically when we send emails, we can track behaviour such as who opened the emails, who clicked the links and collect information such as your IP address, your browser or email type, we then put this information together to improve the performance of our email campaigns and provide you with better and/or services specific to your needs. You will always have the ability to opt out of any emails we send just click the link in the email that says “unsubscribe”.
GOVERNING LAW
This Privacy Policy and your use of this Site is governed in all respects by the laws of Australia.
UPDATES TO OUR PRIVACY POLICY
Please make sure to check in on our Privacy Policy periodically, as we may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. We will always ensure that the current date of the Privacy Policy also known as the “Effective Date” is prominently displayed at the very top of this Privacy Policy, so you know it’s the latest version.
